Car Website Screen Prompt

UX Writing Challenge: Day 10

Scenario: The user is trying to view a website to help them buy a car. But, the content can’t load without the user’s location. They need to enter their ZIP code and first name.

Challenge: Ask them where they live and who they are without sounding like you're unnecessarily mining their data

Approach: Persuasive

Strategy: As personal information is required (name and zip code), it is pertinent to be persuasive hence the headline 'Let's get your dream car' while providing explanation on why the information is necessary (so that we can bring you the best deal)

CTA: Search (to get the best deal)