Delivery App Notification

UX Writing Challenge: Day 13

Scenario: A short-haul truck driver has a phone app that monitors his route, schedule, fuel & deliveries.

He has 6 more deliveries before stopping for fuel and lunch. Due to unexpected traffic, he’s behind schedule.

He can choose to stay on his planned route for a few more stops, but risk running low on fuel and missing lunch, or he can get fuel and lunch now and finish the deliveries later.

Challenge: Write a push notification alerting him of this dilemma and options.

Approach: Concise

Strategy: As the user is on the road, it is important the copy is short and quick to understand. User is informed on the heavy traffic ahead and the alternative route. Two options are provided with the preferred CTA button placed on the right (reroute now).