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Promotional Screen App for Sports

UX Writing Challenge: Day 2

Scenario: A user is a working parent, and a big sports fan, in the midst of their favorite sports season who can no longer attend games.

Challenge: Write a promotional screen for an app that lets a user choose teams, sends game reminders, real-time score updates and highlight videos.

Approach: Concise 

Strategy
: Include an attractive tagline to get the TA to continue reading the promotional screen text (You're never too busy for your favourite team) and succinctly include the benefits of the app. 

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