Sports Application Update

UX Writing Challenge: Day 7

Scenario: A sports fan is at a wedding while their favorite team is playing against their arch-rivals. Their team scores.

Challenge: How would you, quickly, let the sports fan know about the latest play, the current score, and the key players? Write it

Approach: Concise

Strategy: To include bite-sized information user can absorb in a glance: favourite team's win, real-time score, key player. 

CTA: Watch Highlight Reel (to indicate that user can either watch it now or playback later) or close the pop-up screen